Social Media Marketing

MARKETING SERVICES

One of the core services I provide is social media marketing, providing a complete social media marketing package to businesses in Northampton and the surrounding towns. Social media marketing is a very powerful online marketing communications tool that when properly executed can deliver a host of benefits for your business:

  • Increase brand awareness
  • Improve website traffic
  • Generate sales enquiries
  • Enhance reputation and credibility
  • Provide a superior customer service
  • Create a strong competitive advantage
Social media marketing - icons

I provide the complete set up and on-going management of your social media marketing campaigns, ensuring your business connects and engages effectively with your ‘fans’ , ‘followers’ and key target audience, providing a high level of interaction, maximising your brand’s reputation, enhancing credibility and increasing website traffic.
I specialise in growing a business’s online profile through utilising platforms such as; Facebook, Twitter, Instagram & LinkedIn, I can deliver the right social media management solution for your business.

Perfect for businesses who want to really take advantage of this highly cost effective Online Marketing channel.

Client Partnerships – Delivering
the right Content

In order to fully understand client needs I work in partnership with you to ensure the right content is being delivered to the right audience. This is achieved through regular communication with my clients and determining the following:

  • Understanding the business offering
  • The primary goals and objectives
  • Studying the client website to become familiar with the business, its products and services
  • Identifying key selling points and marketing messages
  • Researching relevant industry news and articles
  • Ascertain the main competitors
Social media marketing - meeting room

Social media marketing mobile use

Is your Social Media Marketing campaign delivering the right results?

As part of the management process I ensure I understand what the performance levels and expectations need to be. Through the client relationship, we work together to decide on the most appropriate measures of campaign success. Examples can include: Increasing website visits, growing the followers of your social media page, maximising the reach levels of the content, inducing sales enquiries. Any such measures I continually monitor, provide monthly client feedback, the aim being to improve your return on investment.

Social Media Advertising Service

A fully managed service that can deliver the following key benefits:

Generating more sales enquiries

Increasing more clicks to your website or blog

Increasing your Likes / Followers


Increasing the audience reach of your content

Promoting a competition

Promoting an event


Advertising a particular special offer
or sales promotion

Ensuring the right kind of people are following and engaging with your business
– Your target audience

I can develop, implement and manage the ideal social media advertising campaign that will cost-effectively deliver the right results. Social media advertising campaigns are highly targeted, meaning your message and promotions will be seen by the relevant audience for your business.

LATEST ARTICLES

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B2B Business Marketing – Tips to get found online
13 October 2022

As a company providing a B2B business marketing approach, you may find that a lot of the marketing advice available online is aimed at B2C businesses and inapplicable to you. In many ways, your desired audience are a harder group to win over because your specialism is very likely connected to or the same as […]

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Social Media Plan – Five Key Elements
04 October 2022

Delivering an effective social media plan for your business is more than just posting content now and again on your Facebook, Twitter, Instagram page.  Of course, content is crucial, some might say King but there are also other key elements that you should be considering BEFORE you even think about publishing your content.  As with […]

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Marketing Goals and Measurement – Are They Important?
21 September 2022

I want to briefly look at an important element of strategic marketing, setting marketing goals and measuring your campaigns and activity. Do you need to set marketing goals for your business?  Does it make a difference?  These may be a couple of questions you’ve considered in the past, does it really matter if I don’t […]

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